Backline

Backline is a deeply specialized, highly strategic platform built by DrFirst, an absolute titan in the "E-Prescribing and Medication Management" space. Because DrFirst already connects thousands of doctors to pharmacies, Backline leverages this massive network to provide clinical communication that is heavily biased toward "Medication Reconciliation and Post-Acute Care Transfers." Its absolute biggest differentiator is "Patient-Centered Chat." When a patient is discharged from the hospital to a Nursing Home, critical data is often lost. Backline allows the hospital doctor, the nursing home nurse, and the local pharmacist to all exist in the exact same secure chat room. They can discuss the patient's complex blood-thinner medication dosage in real-time, completely preventing deadly medication errors during the transition of care. It uniquely features "Patient-Facing Secure Chat." Doctors don't just want to text other doctors; they need to securely text the patient. Backline allows a doctor to send a secure link to the patient's standard phone number. The patient clicks the link and enters a highly secure, web-based chat (without downloading an app) to discuss their lab results or initiate a Telehealth video call.