Betty Blocks

Betty Blocks is a prominent European player in the enterprise low-code space, fiercely competing with Mendix and OutSystems, but approaching the problem with a distinct focus on the "Citizen Developer." Their philosophy is that the IT department shouldn't build every single app; instead, the IT department should safely govern the platform while non-technical business users build the apps themselves. They achieve this through a 100% cloud-based, completely visual interface. There is no heavy desktop client to download. Users build logic by snapping together pre-built "blocks." If a marketing manager needs an app to track event registrations, they can build it using visual blocks, while the IT department maintains strict oversight, ensuring the app complies with corporate security standards. For professional developers, it offers an "escape hatch." If a specific function requires complex, custom logic that isn't available as a visual block, a pro developer can write the custom code, package it as a new visual block, and release it to the citizen developers. This allows massive organizations to scale their app development without creating "Shadow IT" environments.