G2 Seller Solutions (Intent Data)

G2 Seller Solutions (built by the massive software review titan G2) is a fiercely aggressive and massively powerful platform that completely revolutionized "B2B Buyer Intent Intelligence." G2 is the world's largest software review website. Millions of corporate buyers visit G2 to compare software. G2 tracks every single click they make, and then sells that highly lucrative 'Intent Data' back to the software companies. The absolute core differentiator of G2 Intent Data is its "Bottom-of-the-Funnel Urgency." If an employee at Microsoft spends 30 minutes reading reviews on G2 comparing 'Datadog vs Splunk', G2 instantly alerts Datadog's sales team: 'Microsoft is actively looking to buy your software right now.' It is the most highly actionable, high-urgency market intelligence on earth. Because it completely eliminated cold-calling by telling sales teams exactly who is actively researching their product at that exact second, it is the inescapable standard for high-growth B2B SaaS sales teams.