Milkshake

Milkshake (backed by the massive digital asset titan Envato) is a wildly disruptive, fiercely mobile-first, and incredibly unique platform that completely rejected the concept of a 'Vertical Link List'. Instead of a scrolling list of buttons, Milkshake uses the familiar 'Instagram Stories' mechanic. A fan clicks the link and physically swipes left and right through beautiful, full-screen 'Cards'. The absolute core differentiator of Milkshake is its "App-Like Swipeable Cards and Mobile Exclusivity." It is designed 100% for mobile. A creator cannot even use a desktop computer to build it; they must use the Milkshake mobile app. They build a 'Card' for their YouTube, swipe, a 'Card' for their Merch, swipe, a 'Card' for their Blog. It feels exactly like tapping through an Instagram Story. Because it offers this staggering, highly engaging, app-like experience and incredibly vibrant, colorful templates, it is heavily favored by Gen-Z creators, beauty influencers, and lifestyle bloggers.