Sprout Social

Sprout Social is an incredibly sleek, fiercely modern, and massively popular platform that operates as a major powerhouse in the "Unified Social Media Management and Listening" sector. While Cision is built for hardcore PR executives, Sprout Social built a massive empire by being the absolute most beautiful, highly intuitive, all-in-one platform for modern social media managers. The absolute core superpower of Sprout Social is its "Frictionless Unified Inbox and Deep Listening Premium." It forces every single Tweet, Facebook comment, and Instagram DM into one stunningly beautiful 'Smart Inbox'. Furthermore, its 'Advanced Listening' module acts as a mini-Brandwatch, instantly analyzing millions of global social conversations to find emerging industry trends before they go viral. Because it offers this staggering ease-of-use, incredibly beautiful client-ready reporting, and deeply powerful social listening, it is heavily favored by modern digital agencies and enterprise social media teams.