TheFork

TheFork (backed by the massive power of TripAdvisor) is the absolutely terrifying, unquestioned monolithic apex predator of the "European Discount Dining" market. It engineered a brilliant, highly aggressive yield-management ecosystem. It is the absolute weapon of choice for massive European restaurant groups who mathematically demand the ability to offer a 50% discount on food at 4:30 PM to mathematically guarantee their dining room is never empty.